ABOUT US
Trapiche is located in Mendoza at the foothills of Los Andes and is Argentina’s largest exported Premium brand, exporting today its wines to more than 80 countries world wide.
Trapiche represents “the richness of diversity” in Argentina. Throughout its history, it has understood like no other the strength of the viticulture in Argentina and it has specialized in obtaining the best from every site to create unique wines.
This diversity is founded in more than 1,000 ha of its own vineyards and obtaining grapes from more than 200 independents producers in the best winegrowing areas of Argentina.
In its wide and diverse portfolio, Trapiche proposes the best wine for every consumption occasion, being always at the forefront of the international trends in wine styles and packaging.
Quality, innovation and diversity have always been Trapiche’s fundamental drivers, the basis on which it stands and moves forward.
TRAPICHE IS
ARGENTINA
125 years in the market.
Trajectory, dinamism and innovation.
Leading brand with the strongest worldwide presence.
MALBEC
A Malbec in each price level.
The most awarded Malbecs (Trapiche Malbec Single Vineyard).
Leader in Malbec sales in Argentina.
DIVERSITY
Vertical structure brand.
The largest varietal offer of South America.
Wines produced with grapes sourced from the most recognized winegrowing areas of Argentina.
PROFESSIONAL EXCELLENCE
Constant and detailed supervision of our own vineyards and those from the
independent grapegrowers.
Wines with excellent quality-price ratio that exceed the consumer expectations
(“overdelivery”).
Quality standards according to the international ones (BRC, HACCP y BPM).
Constant presence in the markets always adapting to its requests.
Commercial team of a great profesionalism and with a large experience in the
international market.
Eficient Customer Service Department.
TRAPICHE IN FIGURES
Owned by Grupo Peñaflor SA (ranked among the world’s Top 10 wine groups)
Employees: 400
Vineyards: 2.655 acre
Winery capacity: 30 millions liters
Annual sales:
Domestic market: 1 million 9 lt cases
Exports: 1.5 millions 9 lt cases
Total: 2.5 millions 9 lt cases
Annual turnover: U$S 60.000.000
Annual marketing investments: U$S 3.000.000
Market share – Argentina’s wine exports: 9% |